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 INTRODUCTION
Dear Sir /
Madam;
My company Definitive Talents in conjunction with The Las
Vegas Hilton and Phoenix will
be launching a headlining event titled “Phoenix Live, Rising
at The Hilton”. Our grand opening will be on March 27, 2008.
This will mark the beginning of a full scale weekly Thursday
concert event. We are on Hilton’s calendar for all of 2008 but
I would like to emphasize a three month campaign that will
give massive internal and external brand exposure, customer
support on existing product line and an opportunity to present
product placement within the property.
Definitive Talents, as a production and promotion company has
a great past and present successful endeavors in the Las Vegas
market including the highly acclaimed Niche marketing
promotion event “Salsero” (Now Rated as the No.1 Salsa event
in Las Vegas) and “Rock the Point with Phoenix featuring Jimmy
Crespo Formerly of Aerosmith” at The Showroom at South Point
Casino. We also manage great acts such as Purple Reign – The
No.1 Prince Tribute Show in the world, Grammy Award Winning
Michito Sanchez Orchestra, Radio and National Club DJ’s, as
well as Phoenix Rock Band itself.
The following pages will give you information about the event,
the artist, the marketing campaign and other pertinent
information for “Phoenix Live & Rising at The Hilton” concert.
I would like to offer a sponsorship package to you which can
be found on the last page of this proposal.
I feel confident that this event will be a Las Vegas smash hit
since there are no full live production rock concerts of this
scale catering to this market right now. Phoenix’s talents and
ability will bring in a targeted clientele of 25 to 55 years
of age through the genre of rock music they play to the
Hilton. The rocker culture (classic or contemporary) is vast
and lucrative. With the amount of exposure we have (as stated
in our marketing campaign) to this particular target audience,
we firmly believe your product line will benefit from this
venture.
Again, I am
hoping you will take advantage of this massive internal and
external exposure for your brand. Thank you for your time and
I hope to hear from you soon.
Sincerely;
Ron Cabildo
Hands on Executive
Definitive Talents
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